巧克力：遇见真正的威利·旺卡 ⏲️ 6分钟英语：英语精读讲义

6 Minute English from bbclearningenglish.com.

来自 bbclearningenglish.com 的 6 Minute English。

Hello, this is 6 Minute English from BBC Learning English.

你好，这里是 BBC 英语教学的 6 Minute English。

I'm Neil.

我是尼尔。

And I'm Beth.

我是贝丝。

In Britain, millions of kids grow up reading the books of Roald Dahl. 語法

在英国，数以百万计的孩子是读着罗尔德·达尔的书长大的。

Before his death in 1990,

在1990年去世前，

Roald Dahl wrote over 30 children's books,

罗尔德·达尔写了30多部儿童读物，

including best sellers like Matilda and the BFG. 用詞

包括《玛蒂尔达》和《好心眼儿巨人》等畅销书。

But one book in particular is many people's favorite, 短語搭配

但有一本书特别受许多人喜爱，

Charlie and the Chocolate Factory.

那就是《查理和巧克力工厂》。

Ah, yes.

啊，是的。

I remember the story of Charlie Bucket,

我记得查理·巴克特的故事，

the poor kid whose luck turns around when he wins a golden ticket to the local chocolate factory. 短語動詞

那个可怜的小男孩在赢得当地巧克力工厂的金奖券后时来运转。

The factory is run by the mysterious Willy Wonka,

那家工厂由神秘的威利·旺卡经营，

who invents all kinds of sweets and chocolates for the children to try. 短語搭配

他发明了各种各样的糖果和巧克力让孩子们品尝。

Everything from strawberry-coated fudge to marshmallow pillows. 語法

从草莓糖霜软糖到棉花糖枕头应有尽有。

Neil, I really wanted to visit that chocolate factory.

尼尔，我以前真的很想去参观那家巧克力工厂。

Now, if that story sounds familiar, 表達脈絡

如果你觉得这个故事听起来很熟悉，

then maybe, as a kid,

那么也许在小时候，

you also dreamed of tasting chocolate for a living. 短語搭配

你也曾梦想过以品尝巧克力为生。

In this program,

在本期节目中，

we'll be meeting a real-life Willy Wonka, 文化背景

我们将见到现实生活中的“威利·旺卡”，

someone whose job involves exactly that,

这个人的工作正是如此：

inventing and tasting chocolate bars.

发明并品尝巧克力棒。

And as usual,

像往常一样，

we'll be learning some useful new vocabulary too.

我们也会学习一些实用的新词汇。

Heini Atula has the kind of job most people can only dream of. 習語

海妮·阿图拉拥有大多数人梦寐以求的职业。

Heini is head of research and development at Fazer, 用詞

海妮是芬兰法泽尔（Fazer）公司的研发主管，

a confectionery company in Finland which has been making and selling chocolate for over 130 years. 語法

这是一家拥有130多年制作和销售巧克力历史的糖果公司。

Heini is responsible for buying the cocoa beans used to make chocolate 短語搭配

海妮负责采购用于制作巧克力的可可豆，

and coming up with ideas for new chocolate products to sell. 短語動詞

并为销售的巧克力新产品构思创意。

So, my question for you, Neil, is this: 表達脈絡

那么，尼尔，我有一个问题要问你：

what is Britain's best-selling chocolate bar? 短語搭配

英国最畅销的巧克力棒是什么？

Is it A, KitKat?

是A，奇巧（KitKat）？

B, Snickers?

B，士力架（Snickers）？

Or C, Mars?

还是C，玛氏（Mars）？

Hmm.

嗯。

Well, I'm going to guess that it's KitKat. 語氣意圖

那好吧，我猜是奇巧。

Okay, Neil.

好的，尼尔。

I will reveal the correct answer at the end of the program.

我将在节目最后公布正确答案。

With over 6,000 employees, 語法

法泽尔拥有6000多名员工，

Fazer is Finland's largest chocolate maker.

是芬兰最大的巧克力制造商。

Just like Willy Wonka,

就像威利·旺卡一样，

Heini and her team think up new and exciting chocolate products.

海妮和她的团队构思出令人兴奋的新型巧克力产品。

Here, Heini explains more to Ruth Alexander for BBC World Service program,

在这里，海妮向 BBC 国际频道节目的露丝·亚历山大做出了更多解释，

The Food Chain.

这个节目叫《食物链》。

Part of your job is to travel around the world and eat chocolate. 語法

你工作的一部分就是环游世界品尝巧克力。

That would be a dream. 用詞

这简直就是一个梦想。

But of course,

不过当然了，

you get the different information from different sources around the world.

你要从世界各地的不同渠道获取各种信息。

So, I think there is a brilliant amount of ideas.

所以我认为那里蕴藏着无数绝妙的想法。

Then it is just that, okay,

接下来的问题就是，好吧，

when is the right time 短語搭配

什么时候是合适的时机

to actually develop and launch a certain type of products,

去真正开发并推出某类产品，

when there is a like a consumer demand.

即什么时候会出现消费者需求。

How does it feel when you've developed a new product, 語氣意圖

当你开发出一款新产品，

a new taste,

一种新口味，

and it's on the shelves

然后它上架了，

and people are going for it?

而且人们很喜欢它，这感觉如何？

It feels great.

感觉太棒了。

You really feel proud of my team who is creating 短語搭配

你会为我们创造这些产品、

the products and creating the taste experience.

创造味觉体验的团队感到非常自豪。

It's really a great feeling.

这真的是一种很棒的感觉。

Can you tell us about any flops

你能跟我们聊聊有哪些失败之作吗？

where you just feel like

就是那些让你觉得

we chocolate eaters just weren't ready for it? 語氣意圖

我们这些吃巧克力的人还没准备好接受它的口味？

I think those flops are as important as the products which are gaining great sales, 語法

我认为那些失败之作和获得高销量的产品一样重要，

because you always learn.

因为你总能从中吸取教训。

Heini describes her chocolate maker job as a dream, 用詞

海妮把她作为巧克力制造商的工作描述为一个梦想（a dream），

something that you want to happen very much but is not very likely to.

即你非常希望发生但不太可能发生的事情。

But in Heini's case,

但在海妮这里，

her dream came true. 習語

她的梦想成真了。

After they invent a new chocolate bar,

在他们发明出一款新的巧克力棒后，

Heini's team carefully choose the best time to launch it, 用詞

海妮的团队会仔细选择最佳的发布时机来推出（launch）它，

to introduce the new product to the public.

也就是向公众推出这款新产品。

Usually,

通常，

this only happens when there is enough consumer demand, 用詞

这只会在有足够的消费者需求（consumer demand）时才会发生，

a measurement of how much customers want to buy something

这是一个衡量顾客购买某种东西的意愿的指标，

based on factors like its price and availability.

通常基于价格和可得性等因素。

If consumer demand is strong,

如果消费者需求强劲，

Fazer starts to advertise and promote their new chocolate bar before it hits the shelves, 習語

法泽尔会在其新巧克力棒上架（hits the shelves）前开始打广告并进行推广，

an idiom meaning that it becomes available for people to buy in the shops.

这是一个习语，意思是在商店里可以供人们购买。

Then it's just a question of waiting to see if people go for or choose the new product. 短語搭配

接下来就只是等待，看看人们是否会选择（go for）这款新产品。

Some of Heini's biggest successes have been her blueberry truffle and the heart-shaped Geisha bar she invented.

海妮最大的一些成功之作是她发明的蓝莓松露和心形的 Geisha 巧克力棒。

But sometimes the new chocolate bar she thinks up is a flop, 用詞

但有时她想出的新巧克力棒也是个失败之作（flop），

completely unsuccessful or a failure.

即彻底的不成功或失败。

Flop or not, 表達脈絡

不管失败与否，

Heini thinks she has one of the best jobs in the world,

海妮认为自己拥有世界上最好的工作之一，

even if she doesn't get to eat as much of her chocolate inventions as Willy Wonka. 短語搭配

即使她不能像威利·旺卡那样随心所欲地吃自己发明的巧克力。

Anyway,

总之，

speaking of best-selling chocolate, 表達脈絡

说到最畅销的巧克力，

isn't it time to reveal the answer to your question, Beth? 語氣意圖

贝丝，是不是该揭晓你那个问题的答案了？

Right.

是的。

I asked you about Britain's best-selling chocolate bar,

我问你英国最畅销的巧克力棒是什么，

and you guessed it's the KitKat, which was the wrong answer, I'm afraid, Neil. 語氣意圖

你猜是奇巧，恐怕这是个错误答案，尼尔。

In fact, the UK's most popular chocolate is the Mars Bar,

事实上，英国最受欢迎的巧克力是玛氏巧克力棒，

meaning that over 3 million bars get made every day. 語法

这意味着每天要生产超过300万块。

Okay,

好的，

let's recap the vocabulary we've learned in this program, 表達脈絡

让我们来回顾一下在本期节目中学到的词汇，

starting with a dream,

从梦想（a dream）开始，

something you really want to happen but is not likely to.

指你非常希望发生但不太可能发生的事情。

And the related idiom,

以及相关的习语，

a dream come true,

梦想成真（a dream come true），

when what you really want to happen actually does.

指你非常希望发生的事情真的发生了。

When a company launches a new consumer product,

当一家公司推出（launch）一款新的消费品时，

they introduce it to the public for the first time.

他们是首次将其展示给公众。

Consumer demand is a measurement of consumers' desire to buy a product

消费者需求（consumer demand）衡量的是消费者购买一款产品的欲望，

based on factors like its price and availability.

通常基于其价格和可得性等因素。

When a product hits the shelves,

当一件产品上架（hits the shelves）时，

it becomes available for purchase in the shops.

它就可以在商店里被买到了。

If you go for something,

如果你选择（go for）某物，

you choose it.

意思就是你选定了它。

For example,

比如，

in a restaurant,

在餐厅里，

you might say,

你可能会说，

"I think I'll go for the fish." 短語動詞

“我想我要点鱼。”

And finally,

最后，

if something is a flop,

如果某物是一个失败之作（flop），

it's completely unsuccessful,

它就是完全不成功的，

a failure.

一次失败。

Once again,

再一次，

our 6 minutes are up, 短語搭配

我们的6分钟时间到了，

but remember to join us again next time for more trending topics and useful vocabulary

但请记得下次再来加入我们，获取更多热门话题和实用词汇，

here at 6 Minute English.

就在 6 Minute English。

Goodbye for now.

暂时再见了。

Bye.

再见。

6 Minute English from bbclearningenglish.com.

来自 bbclearningenglish.com 的 6 Minute English。