聲音能讓食物更美味嗎？ ⏲️ 6分鐘英語：英語精讀講義

6 Minute English from BBCLearningEnglish.com.

來自 BBCLearningEnglish.com 的 6 Minute English。

Hello, this is 6 Minute English from BBC Learning English.

大家好，這裡是 BBC Learning English 的 6 Minute English。

I'm Neil.

我是 Neil。

And I'm Beth.

我是 Beth。

There are some well-known English expressions that make a link between seeing and eating. 片語搭配

有一些著名的英語表達將視覺和飲食聯繫在了一起。

Your eyes are bigger than your belly means you have taken more food than you can eat. 講解

「眼闊肚窄（Your eyes are bigger than your belly）」意思是拿了超過自己食量的食物。

And the saying you eat with your eyes first means that food seems more desirable 慣用語

而「先用眼睛吃飯（you eat with your eyes first）」這句俗語的意思是，食物顯得更誘人

when it looks good on the plate.

當它在盤子裡看起來很漂亮時。

But seeing isn't the only sense involved in tasting food. 表達脈絡

但視覺並不是品嚐食物時用到的唯一感官。

In fact,

事實上，

it may not even be the most important. 文法

它甚至可能不是最重要的。

First,

首先，

you see your favorite bacon sandwich,

你看到了你最愛的培根三明治，

then comes its delicious smell, 文法

接著聞到了它美味的香氣，

quickly followed by the crunchy feel and salty taste as you take a bite. 片語搭配

當你咬下一口時，緊隨其後的是酥脆的口感和鹹美的味道。

Now,

如今，

scientists are learning more about the power of another of our senses,

科學家們正在深入了解我們另一種感官的力量，

sound,

那就是聽覺，

and how it affects our sense of taste. 片語搭配

以及它是如何影響我們味覺的。

Sonic seasoning is the idea that when you hear certain sounds or music, 文化背景

「聲音調味（Sonic seasoning）」指的是當你聽到某些聲音或音樂時，

they can enhance one flavor or another in the food you're eating. 片語搭配

它們能增強你正在吃的食物中的某種風味。

In this program,

在本期節目中，

we'll be eating with our ears as we investigate the link between sound and our taste buds. 講解

我們將「用耳朵吃飯」，探索聲音和味蕾之間的聯繫。

And as usual,

像往常一樣，

we'll be learning some useful new vocabulary as well.

我們也會學習一些實用的新詞彙。

But first,

但首先，

I have a question for you,

我有一個問題要問你，

Beth.

Beth。

The idea that sounds influence taste might seem strange,

聲音會影響味覺的說法可能聽起來很奇怪，

but the food processing companies that produce some of our most familiar food and drinks have long known that sound equals sales. 講解

但生產我們最熟悉的一些食品和飲料的食品加工公司早就知道，聲音等於銷量。

In the UK,

在英國，

for example,

例如，

the chocolate company Cadbury hired the London Contemporary Orchestra to perform classical music tunes 片語搭配

巧克力公司 Cadbury 曾聘請倫敦當代管弦樂團演奏古典音樂旋律，

symbolizing each flavor of their Dairy Milk chocolates.

來象徵他們 Dairy Milk 巧克力的每種口味。

So,

那麼，

which background sound did whisky makers Singletons use to advertise their Scotch whisky? 文化背景

威士忌製造商 Singletons 使用了哪種背景聲音來為他們的蘇格蘭威士忌做廣告呢？

Was it A,

是 A，

jazz music,

爵士樂，

B,

B，

bagpipes playing,

風笛演奏，

or C,

還是 C，

birds tweeting?

鳥兒鳴叫？

Hmm,

嗯，

I will guess they use some smooth jazz music. 用詞

我猜他們用了一些柔和的爵士樂。

Okay,

好的，

Beth.

Beth。

I'll reveal the answer later in the program. 片語搭配

我會在節目稍後揭曉答案。

Charles Spence is Professor of Experimental Psychology at Oxford University. 用詞

Charles Spence 是牛津大學的實驗心理學教授。

After years studying how our brains process information, 文法

經過多年研究我們大腦如何處理資訊，

he believes sound plays a much bigger role in how we taste our food than we think. 文法

他認為聲音在我們品嚐食物的方式中扮演的角色比我們想像的要大得多。

Something he explained to Mike Johnson,

他在向 Mike Johnson 解釋時提到了這點，

presenter of BBC World Service program,

Mike 是 BBC 國際頻道節目的主持人，

The Food Chain.

節目叫《食物鏈》。

In general,

總的來說，

how big a contribution do you think these sounds and sound generally actually makes 片語搭配

你認為這些聲音以及一般的聲音實際上的貢獻有多大

to how we perceive food compared to the more obvious senses, 片語搭配

在我們如何感知食物方面，與更明顯的感官相比，

of course,

當然，

of sight and smell?

也就是視覺和嗅覺？

So,

嗯，

I think it's much more important than we realize. 片語搭配

我認為它比我們意識到的要重要得多。

And that can start from before we put anything into our mouth.

這可以從我們把任何東西放進嘴裡之前就開始。

It can be the sound of the sizzle of the steak on the hot plate.

它可以是牛排在熱鐵板上發出的滋滋聲。

It can be the gurgle and the sizzle and the steam of the coffee machine.

它可以是咖啡機發出的咕嚕聲、嘶嘶聲和蒸汽聲。

Those are all cues that help set expectations about what we're about to taste. 講解

這些都是幫助建立對即將品嚐之物期待的線索。

Professor Spence uses onomatopoeia to describe some sounds.

Spence 教授使用擬聲詞（onomatopoeia）來描述一些聲音。

Onomatopoeia is when a word sounds like what it means. 用詞

擬聲詞就是詞的發音聽起來像它的意思。

Words like buzz,

比如 buzz（嗡嗡聲），

zoom,

zoom（嗖嗖聲），

and whack.

還有 whack（重擊聲）。

He uses the word sizzle for the hissing sound made by frying meat 用詞

他用 sizzle 這個詞來表示煎肉時發出的嘶嘶聲，

and describes a coffee machine using the word gurgle, 用詞

並用 gurgle 這個詞來描述咖啡機，

the low pleasant sound liquids make when flowing quickly through a narrow space.

即液體快速流過狹窄空間時發出的低沉悅耳的聲音。

Professor Spence thinks that hearing these sounds while eating

Spence 教授認為，在吃東西時聽到這些聲音

psychologically intensifies the flavor of food. 片語搭配

會在心理上增強食物的風味。

But it's not just psychologists. 表達脈絡

但這不僅僅是心理學家在關注。

The food industry has also discovered the selling power of sound. 慣用語

食品工業也發現了聲音的銷售力量。

Nowadays,

如今，

restaurants everywhere are carefully selecting the music they play on their dining room playlists.

各地的餐廳都在仔細挑選他們在餐廳播放清單裡播放的音樂。

Reporter Gianna Palmer visited New York restaurant Smashburger,

記者 Gianna Palmer 拜訪了紐約的 Smashburger 餐廳，

where every song is specially chosen by professional music pickers. 用詞

那裡的每一首歌都是由專業的音樂挑選師專門挑選的。

Here she interviews one of them,

在這裡她採訪了其中一位，

Amy Frishkey,

Amy Frishkey，

head of music design company Mood Media,

音樂設計公司 Mood Media 的負責人，

for BBC World Service program The Food Chain.

這段採訪是為 BBC 國際頻道的節目《食物鏈》製作的。

Music just kind of has the ability to put you in a different space. 講解

音樂就是有一種能把你帶入不同空間的能力。

And a lot of times,

而且很多時候，

like,

比如說，

then your mood could like lead to an impulse buy that you didn't plan on. 講解

你的心情可能會導致你做出原本沒有計畫的衝動購買。

If you're having such a good time eating out, 片語動詞

如果你在外面吃得這麼開心，

oh,

哦，

I'll get dessert. 語氣意圖

我點個甜點吧。

Yeah, right.

是啊，沒錯。

Yeah,

是的，

I'm really enjoying the music.

我非常享受這音樂。

I think I'll linger here a bit longer. 用詞

我想我會在這裡多逗留一會兒。

Choosing the right dining room music not only makes food taste better, 文法

選擇合適的餐廳音樂不僅能讓食物嚐起來更美味，

it puts people in a good mood.

還能讓人心情舒暢。

Something which might leads to an impulse buy,

這可能會導致衝動購買（impulse buy），

suddenly buying something you had not planned to 文法

即突然買了你沒打算買的東西，

because you want it when you see it.

因為你一看到就想要。

What's more, 表達脈絡

更重要的是，

a good restaurant atmosphere encourages customers to linger, 片語搭配

良好的餐廳氛圍鼓勵顧客逗留（linger），

to stay longer than necessary because they're having a good time.

即因為玩得開心而待得比必要的時間更久。

Of course,

當然，

the longer customers linger and the more they buy on impulse, 講解

顧客逗留的時間越長，衝動購買的越多，

the more money a restaurant makes.

餐廳賺的錢也就越多。

I think it's time you revealed the answer to your question, 文法

我想是時候揭曉你問題的答案了，

Neil.

Neil。

You asked me which background sound drinks company Singletons used to advertise their whisky.

你問我飲料公司 Singletons 使用了哪種背景聲音來推銷他們的威士忌。

I guessed it was jazz music.

我猜是爵士樂。

So,

那麼，

was I right?

我猜對了嗎？

That was the wrong answer,

這是個錯誤的答案，

I'm afraid, 語氣意圖

恐怕，

Beth.

Beth。

In fact,

事實上，

Singletons used the sound of birds tweeting to sell their whisky. 用詞

Singletons 使用了鳥叫聲來推銷他們的威士忌。

Probably a better idea than using bagpipes. 文化背景

可能比用風笛是個更好的主意。

Okay,

好的，

let's recap the vocabulary we've learned from this program on Sonic seasoning, 表達脈絡

讓我們來回顧一下在這期關於「聲音調味」的節目中學到的詞彙，

starting with the English saying,

從英語俗語開始，

you eat with your eyes first,

you eat with your eyes first（先用眼睛吃飯），

an idiom meaning that when food is visually appealing, 用詞

這個習語的意思是當食物在視覺上很吸引人時，

it's more appetizing. 用詞

它就更讓人有食慾。

Onomatopoeia is when words sound like what they mean.

Onomatopoeia（擬聲詞）是指詞語的發音聽起來像它們的含義。

For example,

例如，

boom,

boom（轟隆聲），

whack,

whack（重擊聲），

and moo.

以及 moo（牛叫聲）。

Other examples of onomatopoeia are sizzle,

其他擬聲詞的例子有 sizzle，

a hissing sound,

一種嘶嘶的聲音，

and gurgle,

以及 gurgle，

the low pleasant sound a liquid makes when it flows quickly through a narrow space.

液體快速流過狹窄空間時發出的低沉悅耳的聲音。

An impulse buy is suddenly buying something that you had not planned to

An impulse buy（衝動購買）是指突然買了你沒打算買的東西，

because you want it when you see it.

因為你看到它就想要。

And finally,

最後，

the verb to linger means to stay somewhere longer than necessary because you're enjoying yourself.

動詞 linger（逗留）的意思是因為你玩得很開心而在某處待得比必要的時間長。

Once again,

再一次，

our 6 minutes are up.

我們的六分鐘到了。

Join us next time for more trending topics and useful vocabulary here at 6 Minute English.

下次請繼續加入 6 Minute English，獲取更多熱門話題和實用詞彙。

Bye, everyone.

大家再見。

Bye.

再見。

6 Minute English from BBCLearningEnglish.com.

來自 BBCLearningEnglish.com 的 6 Minute English。